RFID is increasingly being used in fashion and other branches. For the FORTUS AM40 RFID it doesn’t matter whether merchandise is tagged with AM tags or RFID tags, it will detect both of them.

Besides an advanced article surveillance system offering the best possible detection performance for AM and RFID tags , FORTUS AM40 RFID also features integrated visitor counting, jammer detection and advertising possibilities.

Fortified Pedestal

Visitor Counters




Remote connectivity

All systems from the FORTUS AM RFID series offer remote connectivity, which enables direct insight in store and system performance. Automatically generated reports can be sent to your mailbox and information can be easily integrated into existing management information systems.

Significant benefits

The hardware can be discreet, aesthetically pleasing and the RFID tags are ‘intelligent’. This means that each tag is associated with a particular product – when an alarm is triggered, store employees can be instantly notified of the exact item responsible.

Cross Point's Fortus Antenna is compatible with RFID

Bidirectional Visitor Counter Sensors

Bidirectional sensors, integrated in the FORTUS AM40 RFID antennas, count the number of visitors entering and leaving the store.

This enables you to easily verify and adjust staff planning and optimize store performance. But these counters are not only used for counting visitors. In cause of an alarm, the direction of the person leaving or entering the store is registered, so you can take appropriate action. And there is more; they register if your entrance is blocked.

Detail of the green light - Fortus AM40

Choose your light

The top light in the antenna lights up in the color of your choice.

It is not only for alarming but also to show that the antenna is switched on. And why not match the LED color bar with the inserted poster. That makes it stunning!

Robust foot of the Fortus AM Antenna - EAS at it's best

Strong Base

The FORTUS AM40 RFID has a solid, yet slender profile of 56 mm x 380 mm.

The antenna has a reinforced base frame and can be supplied with a normal base plate with two mounting holes or with an XL base plate with four additional mou nting holes, which will ensure proper fixation to any floor type. The choice is yours.

Integrated Advertising

Integrated advertising is easy to install by lifting the top of the antenna. When the paper advertising poster is inserted, the antenna looks like a picture frame! Advertising is from top to bottom.


A greener world



less energy


The power consumption of our AM systems is considerably lower than that of competitors – up to 90%. How is that possible? After closing our systems go on standby. Halving consumption, doubling the lifespan.

Typical FORTUS AM40 RFID Features

  • Premium detection combined with maximum transparency

  • Detects AM and RFID labels and tags

  • Selectable notifications for different alarm types

  • Remote service enabled , management information available

  • Integrated visitor counters and multi color alarm lights

  • Selectable base plate


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